The TapThread™ Story

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TapThread™ began with a desire to do something surprisingly difficult: recognize and reward someone for exceptional service in the moment.

You meet someone who goes above and beyond. A server. A delivery driver. A barber. A caregiver. A salesperson. A creator. Someone who simply made an impression.

You want to thank them, support them, follow them, tip them, recommend them—or stay connected.

But then comes the friction.

“Do you have Venmo?”
“What's your Cash App?”
“What's your Instagram?”
“Can you spell that?”
“Do you have a card?”

The moment that created the connection can quickly become a search for how to continue it.

We thought there should be a better way.

That question eventually led to TapThread™.

TapThread adds a digital layer of connectivity to apparel, using technologies such as NFC and QR to transform something you're already wearing into an interactive connection point.

A tap or scan can take someone where you want them to go next.

Your website.
Your social profile.
Your portfolio.
Your business.
Your payment page.
Your latest project.
Your digital experience.

And because the destination can change, the connection doesn't have to end when your needs change.

You made the impression. TapThread helps you control what happens next.

The original idea was about rewarding great service, but we quickly realized the problem was much bigger.

Every day, people make meaningful connections in the physical world—and then rely on an assortment of apps, usernames, links, business cards, payment methods and searches to continue them digitally.

We've even reached the point where a national television commercial can get a laugh out of someone searching for an ATM because the person they need to pay only accepts cash.

It's funny because we recognize the problem.

The way we connect has changed. The way we exchange information hasn't always kept up.

TapThread was created for that gap.

TapThread isn't intended to replace your phone, website, social media, payment app, business card, or digital identity.

It connects people to them.

Think of TapThread as an added layer between the physical you and your digital world.

Your apparel becomes the starting point.

You decide the destination.

And the person standing in front of you doesn't have to search for you, remember a username, type a URL, or wonder where to go next.

Tap. Scan. Connect.

That's the simplicity behind the TapThread™ Connected Apparel System.

That's ultimately what TapThread is about.

We believe the things we wear can do more than display a logo, graphic, slogan, or brand.

They can open a door.

A shirt can introduce a business.
A hoodie can launch a portfolio.
A uniform can accept a tip.
A creator's apparel can grow an audience.
A brand can deliver an experience.
A simple interaction can become a lasting connection.

TapThread gives you control over that next step.